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Ehren Jordan's background at Turley Cellars, a winery renowned for its Zinfandels, has equipped him with a unique skill set that he brings to Failla. His wines are a harmonious blend of Old World elegance and New World innovation, a testament to his diverse experience.

The Fort Ross-Seaview AVA (American Viticultural Area) is a unique terroir characterized by its proximity to the Pacific Ocean. This maritime influence results in a longer growing season, allowing the grapes to develop complex flavors while retaining their natural acidity. The AVA is known for its Pinot Noir, Chardonnay, and Syrah grapes, which thrive in its cool, foggy climate.

While Jordan owns estate vineyards, he also collaborates with top growers in the region. This allows him to select the best fruit each season, ensuring consistent quality and complexity across vintages.

The wines are often aged in French oak barrels, adding layers of texture and subtle spice to their already intricate flavor profiles. Yet, the oak never overpowers; it serves to complement the fruit.

Finally, Failla wines are often noted for their age-worthiness. While they offer immediate pleasure, they also possess the structure and balance to evolve beautifully over time, making them a wise investment for both the casual drinker and the serious collector.

"This is the personal project of Ehren Jordan, who was the long-time apprentice at Turley Cellars. These are all elegant, cool climate, finesse-styled wines that were obviously influenced by European rather than New World models. Jordan owns estate vineyards in the Fort Ross-Seaview AVA and purchased fruit from some of the top growers in that region."

-- Robert M. Parker